India's First Online Bus Aggregator: Shuttl Story

By Rupsa Das May 25 2021 9:09PM
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Shuttl was founded by Amit Singh & Deepanshu Malviya in 2015 and is an Online bus aggregator for office goers. The startup is valued at $200M.

Success Story of Shuttl - India's #1 and Leading Commute Service

Shuttl is a mobile app-based shuttle service provider that was launched in 2015 by two IITians. It helps the daily journey of the passengers' commute trustworthy, secure, inexpensive, and space-efficient. It runs in more than six metropolitan cities across India & is considered to be India's largest office commute bus aggregator. You can install the app from Google Play.

Here, in this article, we'll study the success story of Shuttl, including how it began to where it is today!

Shuttl is founded on Feb 19, 2015, by IITians Amit Singh and Deepanshu Malviya based in Haryana.

Shuttl: Key Highlights

  • Legal Name: Super Highway Labs Private Limited
  • Founded: 2015
  • Founders: Amit Singh and Deepanshu Malviya
  • Type of Company: Privately Held Company
  • Headquarters: Haryana, Gurgaon, India
  • Areas Served: Delhi-NCR, Pune, Hyderabad, and Kolkata
  • Number of Employees: 201-500 employees
  • Type of Industry: Transportation
  • Company Type: For Profit
  • Key People: Amit Singh and Deepanshu Malviya
  • Investors: 22
  • Services: Urban Mobility
  • Total Revenue: Rs 100 crore (2019)
  • Total Funding: $122.3 M
  • Last Funding Type: Corporate Round
  • Website: www.ride.shuttl.com

Shuttl: Idea Execution & Beginning

  • The Initial Position: Two Failures IIT-graduates Amit Singh and Deepanshu Malviya used to work for Jabong, an e-commerce company, back in 2014. They wanted to start their startup and therefore decided to leave Jabong.
    They started with a mobile content platform, and then, they planned to establish inter-city cab services. None of the plans executed well and led to failure. However, both of them had kept their hopes high and went on searching for better and new opportunities.
  • The Final Execution: Shuttl Amit and Deepanshu observed that in Delhi-NCR, the daily office-goers faced difficulties while travelling and how they had to travel in crowded buses. So, they began with an initial small-scale project where they hired two Toyota Innova cars and introduced an app for the Shuttl service.
    Soon, the service started to gain popularity, and they started receiving more demands from the daily commuters. Currently, Shuttl runs hundreds of buses in several cities.

Shuttl: Top Features

  • Trustworthy & Secure Shuttl App is effectively strong with safety features such as the ride details that can be shared, SOS alert and home check.
  • Relaxation You can reach your destination with enough ease and in a hassle-free way since the rides are air-conditioned.
  • Affordability By purchasing your Shuttl pass, you can save a bit more with the help of different payment apps like credit/debit cards, UPI, Paytm, Amazon pay, Razorpay, and the Internet banking.
  • Navigate The app will be showing you the navigations to your nearest pick-up point.
  • Flexibility You can reschedule or cancel your ride at any given time before your Shuttl reaches your pick-up point.
  • Track in real-time With the app, you can keep a check on the Shuttl bus to plan your journey.
  • Refer and Earn Refer the Shuttl app to your friends and colleagues and tell them to use your referral code. Even you can also win fabulous prizes by playing some exciting games.

Shuttl: Logo

The logo of Shuttle comprises a light blue color bus which shows that how it influences technology and aims at time-efficiency and convenience of travelling via buses.

Shuttl: Expansion

As of now, Shuttl provides more than 100,000 rides daily in seven cities consisting of the Delhi-NCR region, Kolkata, Mumbai, Pune, Hyderabad, and Chennai. It runs around 2000 buses and covers 350+ long routes.

To date, it has completed more than 33 million rides. It is reported that nearly 38% of Shuttl users are women.

Shuttl: Financial Numbers

Since the launch of Shuttl in 2015, it has raised more than $50 million.

According to Shuttl's reports, In March 2019, Shuttl has crossed INR 100 Crore revenue, thus, recording a 123% year-on-year growth compared to INR 44.8 Crore revenue clocked in FY18.

Shuttl: Funding & Investments

In over 13 investment rounds, the Shuttl has raised a total of $122.3 Million in Funding. The last venture round was a Corporate Round which was done on Feb 18, 2020.

The most recent VCs are SIG Global India Fund and Sojitz.

DateRoundAmountLead Investors
Feb 18, 2020Corporate Round$3MSojitz
Feb 14, 2020Series C₹570MSIG Global India Fund
Dec 17, 2019Series C$2.5MMoving Capital
Nov 25, 2019Series C$18MSPARX Group, Toyota Tsusho
Oct 29, 2019Series C$42MSMBC Trust Bank, Toyota Tsusho
Apr 17, 2019Venture Round₹350MNAV.VC
Mar 28, 2019Series B₹499.9MSCI investments, Times Internet Lightspeed India Partners, Sequoia Capital India
Jan 17, 2019Debt Financing₹100MTrifecta Capital Advisors
Oct 23, 2018Debt Fiancing$1MTrifecta Capital Advisors
Jul 30, 2018Series B$11MAmazon Alexa Fund, Amazon, Dentsu Ventures

Achievements of Shuttl

  • Shuttl had been awarded the Special Jury Award in the Road Safety Product and Solution category by FICCI in November 2017.
  • Shuttl was awarded the International Ashden Award in June 2018 in the category of sustainable mobility, which was held in London.

Hooray Words: Amit Singh, the Founder & CEO

"India isn't as evolved a market where a passenger would feel safe in a stranger's personal vehicle. That same person would be perfectly fine sitting next to a stranger in a public vehicle, like a bus. Commuting is the worst part of the day, and we wanted to come out with a solution to take the pain away from people of daily commuting, and buses are the most efficient and cost-effective. Shuttl was the credible alternative to these people."
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