Just Dial is an internet technology company that provides the service of various kinds of searches. It is available on the phone app, web, and mobile internet and one can search for any local service in your area with just one tap. The company provides information to its users and makes their life much easier. Let's get to know the story of this outstanding Indian startup.
Note: After nine years of the incorporation, Just Dial came up with the app version in 2007.
Just Dial got founded by V.S.S Mani and V Krishnan in 1996.
V.S.S Mani worked for Yellow Pages in 1987. That is when he came up with the idea of this business. He started his business with a seed capital of INR 50,000 in a rented garage, rented computers, and five employees.
Mani wanted to create a local platform where people can call to receive any information they want.
The company has a business model of both paid and unpaid services. They work extensively on the data collection process to provide all pieces of information to their users. The company works in the same way as Google. It is the local search engine for people to search for innumerable services in India. Just Dial has listed small businesses on its platform. The company gets paid every time these businesses get any lead for services.
Just Dial earns its revenue from various sources such as premium subscriptions, analytical reports, data selling to users, the listing of ads, etc. The company started working as a digital phone directory-based company. But it soon shifted to the local search engine-based model. The company's revenue saw a rise of more than 25% in the last couple of years.
Just Dial got a funding of $85 million in 3 rounds of funding. Some of the investors of the company are as follows:
Just Dial got acquired by an Indian giant company, Reliance Retail, in 2021. The company bought a stake of 66.95% for INR 3,497 crores.The founders of the company will continue to lead it.
Note: - Reliance wanted to buy 40.95% of the stake but, Just Dial made an extra offer to acquire 26% of the stake.
Some of the marketing strategies of the company are as follows:
Some of the products and services of the company are as follows:
The company saw various fluctuations in its share price after its listing in 2013. The price fell and raised a couple of times and, its highest share price was INR 1894.7 in 2015. The company earned a net profit of $5.5 million in the first quarter end of 2018. The company saw a growth of 11% and got revenue of $30.2 million in the same year. The board of directors bought back the shares of the company for $31.5 million.
The company has a lot of competitors in the market. Some of its competitors are as follows:
Just Dial has the greatest number of employees working together for the organization. Due to this, the company got ranked at the top of the list amongst its competitors.
Some of the challenges faced by the company are as follows:
The company went public in 2013 on NSE (National Stock Exchange). Some of the plans of the company are as follows:
Just Dial is working well in its sector and, it is ranked number one amongst all of its rival companies. Users love the services provided by them. According to the experts, Just Dial has a bright future ahead. Reliance Retail has recently acquired the company and, it is going to grow in the future.
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